From humble beginnings as a subsidiary of British streetwear group Parliament Clothing, Trapstar has rapidly emerged as one of the hottest labels in urban fashion. The brand’s iconic tracksuits have become practically synonymous with luxury street style and are consistently seen on the backs of the biggest influencers and taste makers today.
So why has the Trapstar tracksuit cemented itself as a must-have piece of kit for any self-respecting hypebeast? There’s the obvious clout that comes from rocking a label embraced by everyone from Premier League footballers to chart-topping rappers. But beyond the initial hype and flex appeal, Trapstar tracksuits deliver quality, comfort and bold original style that keeps fans coming back.
As Trapstar continues its dominance with viral campaigns, celebrity co-signs and instantly sold-out drops, here’s why every trendsetter needs that distinctive chevron striped Trapstar tracksuit swathing their wardrobe racks right now.
The History of Trapstar and Its Instant Popularity
To understand Trapstar’s monumental grip on streetwear today, you have to look back on its origins when two friends spotted a hole in the UK clothing scene. Miquel Branco and Stephen Smith launched the label in 2019 as an offshoot brand under their company Parliament Clothing.
The goal was to bring something fresh to athletic wear and loungewear by focusing on premium tracksuits and joggers with eye catching graphics. The founders were inspired by the bold street styling of UK garage music artists who would team shirts and tracksuits covered in flashy logos and prints.
It turned out this was an aesthetic thousands of young music fans and artists in the scene wanted to embrace and embody as well. Trapstar’s initial drops of velour tracksuits covered in scribbly chevrons and funky embroidery were an instant hit.
Demand went into overdrive as more and more grime artists, rappers and influencers adopted the Trapstar tracksuit as a status symbol and badge of honor within the urban culture. Trapstar’s ascent coincided with the rise of a number of other luxury streetwear brands like Palm Angels, Rhude and Enfants Riches Déprimés who also brought elevated athletic clothing to the forefront of fashion.
But while many labels catered exclusively to wealthy elites, Trapstar also endeared itself to aspiring artists and working class youth who viewed the tracksuits as motivation and symbols of success to strive for. Its founders come from multicultural immigrant backgrounds themselves, helping the brand authentically tap into diverse communities.
Within two years, Trapstar grew from a start up to multi-million dollar player in the global streetwear industry with nothing but word-of-mouth hype propelling it into the spotlight.
Trapstar Tracksuits Have Become Mainstays in Streetwear Fashion
At this point, the Trapstar tracksuit itself has achieved an iconic status all of its own. The two piece set is comprised of a boxy, cropped jacket and matching joggers or pants tied together with signature Trapstar style motifs.
The outer material is typically a soft cotton fleece or thicker velour material adorned with contrast chevrons, zig zags and embroidered logos. Rather than drab monochrome colors, most Trapstar tracksuits come in eye catching combinations like red and black or grey and yellow. Other unique details include racing stripes down the sleeves or pants and custom branded hardware like zippers and cords.
While casual matching athleisure sets have flooded the mainstream fashion scene, Trapstar tracksuits remain uncompromisingly bold, vibrant and larger than life. They make wearers stand out no matter if it’s concerts, clubs or walking city streets.
The styling versatility also contributes to why Trapstar tracksuits have staying power beyond fleeting trends. Fans can choose to rock them as a coordinated outfit with sneakers and caps for full look. But the separate jackets and joggers also seamlessly integrate as statement pieces into more varied outfits.
Some popular ways influencers style Trapstar tracksuits include:
- As a monochrome base layer under Trapstar puffer jackets or leather outerwear
- Mixing and matching Trapstar joggers with graphic tees and hoodies
- Adding distressed denim jackets on top for an edgy contrast
- Letting the striking jacket be the focal point over neutral pants and shoes
No matter how you slice it, Trapstar tracksuits are guaranteed to make you stand out in any setting or situation.
Key Reasons Why Trapstar Tracksuits Are Must-Have Items for Trendsetters:
- Instant Clout and Recognition: The eye catching Trapstar style, logo and colors are impossible not to notice. Wearers get recognized and respected immediately as being in-the-know on the latest urban wear.
- Cools Points: Lined up outside Trapstar’s London flagship store you’ll see everyone from elite footballers to aspiring artists waiting hours to cop the latest tracksuits. Nothing confers trendsetting cool points faster.
- Bold Sensibility: Trapstar tracksuits let hypebeasts break out of wearing expected luxury brands like Gucci or Off-White. It shows your willingness to take risks on something new and underground.
- Upgrade Your Wardrobe: Having a Trapstar tracksuit or two instantly raises the leading edge style factor of your whole closet. They make anything you pair them with, from basic tees and sneakers to other statement designer pieces, look cooler.
- Easy to Style: Despite the loud colors, patterns and graphics, Trapstar tracksuits combine seamlessly with almost anything. So you always look put together and intentional (not clownish) when rocking one.
- Exclusivity and Chasing the New: With extremely limited quantities, new Trapstar drops sell out fast. So wearing one proves you have the dedication and means to quickly pounce as soon as pieces become available.
Clearly Trapstar tracksuits check all the boxes from conveying elite status and taste to serving as versatile wardrobe heroes. Keep reading to learn even more benefits that put them in a class above other luxury and hype brands.
Trapstar Delivers Premium Level Quality and Craftsmanship
Beyond the initial flex appeal, Trapstar has fostered rabid loyalty among fans because the tracksuits deliver exceptional quality, detail and care put into every stitch. It may be a young brand but the quality stands up there with luxury fashion house mainstays.
Right from first glance you can see the intricate attention that goes into Trapstar pieces:
- Made With Premium Materials: Trapstar uses buttery soft, finely woven cotton fleece, thick comforting velour and perfect weight French terry fabrics. Pieces feel luxurious against the skin without sacrificing performance and durability.
- Next Level Embellishments: Rather than cheap plastic prints, Trapstar logos and graphics are specially embroidered into the fabric itself with immaculate detail. Special wash techniques ensure the vibrant colors won’t fade or bleed over time.
- Flawless Construction and Hardware: Tracksuits feature precise reinforced stitching on stress points likes cuffs and zippers so they withstand active wear and tear. Custom engraved metal zippers, aglets and pull strings give a personal, special feel.
- Inclusive Sizing: Trapstar tracksuits are made in full size ranges from XS right up to XXXL allowing more diverse body types to rock the signature look instead of just skinny hypebeasts. The roomy, oversized fit adds to the chilled out vibe.
- Constant Newness: Trapstar has new colorways, fabric experiments and patterns dropping every single collection so the tracksuits never get tired or cliché. Fans know when they spend money it’s for something unique.
Put together this unmatched focus on fabric quality, embellishment, fit and constant innovation means fans remains devoted. Trapstar tracksuits may carry hype value but actually live up to expectations when you try them on or examine them up close. They set the bar for what other streetwear brands should aspire to.
Celebrity Endorsements, Reselling Frenzy and Limited Drops Fuel the Hype
Of course much of the mania and clout around Trapstar comes from the pure hype and demand cycle it has tapped into. As mentioned the initial explosion came organically from UK music artists embracing the gear. But Trapstar has also stoked excitement through larger scale celebrity co-signs, impossible to cop limited releases causing resale mayhem and partnerships expanding its brand recognition exponentially faster.
A few examples that have accelerated Trapstar’s dominance include:
RIP Pop Smoke: One of Trapstar’s most high profile celebrity moments came when British-American rapper Pop Smoke tragically passed away in 2020. Images went viral of him that year front row at Paris Fashion Week debuting a custom.
